Digital Marketing Executive

Full Time
Harrogate

FANTASTIC OPPORTUNITY TO JOIN A TOP EMPLOYER IN THE HARROGATE AREA!

£23K – £27K – Permanent – Full Time – Monday to Friday, 37.5 hrs. Flexible home/office working pattern to be agreed with the team.
Excellent benefits including – Pension Scheme, Life Assurance, Cycle to work scheme, Childcare Vouchers, 22 days holiday, (rising to a maximum of 27 with length of service) plus bank holidays, Retail Discount Card, Product Discounts, Car Salary Exchange, On-site Parking and more!

Client Details:

Our client is an industry leader in their sector.

Job Description:
Our client is looking to recruit an enthusiastic and motivated Digital Marketing Executive to manage and lead digital marketing activities across the business. Key duties will include:
• Assist in the formulation and deployment of digital marketing strategies
• Management of the website, CMS, ecommerce platforms. Including content and page creation, website updates, improving user journey, engagement and conversion rate optimisations.
• Management of all digital channels, ongoing activity and associated marketing agencies and suppliers.
• Graphic design and content creation. Develop, design, create and edit new and existing on and offline content, including video. Supporting the in-house graphic designer with internal requests.
• Manage, plan and monitor the ongoing company presence on social media channels.
• Create, manage and distribute email marketing activity, including monthly sector emails, online newsletters and promotional emails.
• Manage, optimise and improve the You Tube channel, Google Business Listings and grow customer reviews online.
• Work alongside marketing agencies to improve SEO and organic search rankings.
• Manage, plan and promote digital webinars to various sectors.
• Management of brand presence on partner, industry and 3rd party websites to support awareness and lead generation.
• Manage event attendance and digital presence.
• Measure and report the performance of digital campaigns to assess ROI.

Candidate Profile:

The ideal Digital Marketing Executive MUST have:
• Proven digital marketing experience.
• A strong understanding of Google Marketing Platform including Analytics, Optimise, Search Console, Tag Manager, Ads and Data Studio.
• Knowledge of marketing tools such as SEMRush, Unbounce, Moz, Xenu, Microsoft Dynamics, Dotmailer and AutopilotHQ.
• The ability to create content and artwork using Adobe Suite, In Design, Illustrator or similar
• Experience managing campaigns, email and social activity, PPC and SEO and measuring ROI
• Strong copywriting skills with a high standard of written English

If you want to take advantage of this fantastic opportunity, APPLY NOW!

Job Features

Job CategoryPermanent

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